Celebrate Your Wins
June 16, 2019Everyone Has a Book in Them
“You have something special inside you. Something you know. Something you do. Something you can teach. You are already an expert.” Robert Kiyosaki
Have you always wanted to write a book? Do you find it difficult to know where to start?
Would you like someone to introduce you as a bestselling author? Could you imagine if that happened to you? Are you ready to get started in your author journey?
I started this chapter with multiple questions because I want to tell you that everyone has a book in them. This book will help you get published with a proven system that works. One of the biggest challenges about writing your own book is getting started.
Author is the root word for authority. It gives you instant credibility and positions you as an expert in your area of expertise.
That is why writing a book is critical to every business owner who wants to grow his or her business. I help my clients in the United States, United Kingdom, Canada, Australia, and New Zealand to get published with our proven system that works.
This year I joined both the Arlington Chamber of Commerce and the Arlington Sunrise Rotary Club so I could give back and connect with local businesses. Service to others is something that I live by, as my personal motto is Veritas et Utilitas, which translates roughly to truth and service. Those are also the two core values of my company.
With truth, I view truth as being completely honest and direct with my clients. This also includes complete transparency as I walk them through the entire writing and publishing process including timelines.
When I was introduced to both the chamber and Rotary, I was introduced as an 11-time bestselling author. It immediately got the attention of those in the room and I had multiple people approach me to ask about my business, as well as how I could help them write a book. As I mentioned earlier, the root word of authority is author and gives you both instant credibility and a warm introduction to people you want to meet.
My response to every person who approached me was that everyone has a book in them and you don’t even need to write your book. That’s right! I told perspective clients they don’t even have to write their own book. Instead, they could speak out their book by using several different software programs. I will go more into detail about the programs later in this book, as creating your own book is excuse proof. They could start in moments by downloading an app from the app store either for their iPhone or for Android and speak out their book.
On the app that I recommend, there is a button you can press that will send the audio recording to the company. They charge one dollar per minute of recorded audio and they will transcribe the book into text and send you the transcription within 12 hours. I will talk more about how you can do this in chapter 6 and how you can repurpose content from your website, blogs, PowerPoint slide shows, research, and trainings into your book.
This opened the eyes of my prospective new clients and within three days, I landed my first client from the Arlington Chamber of Commerce. His name is Scott and he is speaking out his entire book. Once his book is completed, my company will be both publishing and marketing his book through our Done For You Publishing and Book Launch Marketing Services.
All he will do once his book is completed, is send me his final draft and my company will take care of the rest. This includes getting his book edited, creating a custom book cover design, formatting the book to Kindle and Paperback, creating a custom book description and uploading the book. This service also includes a strategy session that will help him get crystal clear vision with the book and what he wants to get out of it.
What I just covered is my Done For You Book Publishing Service and how I help my clients get published once they have completed their draft. After we receive the draft, we then spend the next 30 days getting the book ready.
We will get the book edited during the first 14 days. During that period, we will also create a custom book cover. The book cover is created through collaboration with our clients, as we want everything to be done correctly and to the satisfaction of the client. Once the edits and book cover are completed and approved by the client, we will then start the formatting process, which takes up the following 14 days. The book is formatted into both Kindle and Paperback. We then create the book description, all during this period.
The process typically takes a month, as we want everything to be done correctly and with the highest quality in mind. We take great pride in our quality because you do get what you pay for in life. Once the book is formatted, then we will upload the book online and if needed will create the custom marketing plan for those clients who want me to launch their book through our Done For You Book Launch Marketing Service. It is same marketing system that has launched all my books to a #1 bestseller and all my client’s books. This is a proven system that works and is used for non-fiction, fiction, and children’s books. It fully aligns with our core values, as we walk our clients through the entire process so everything is crystal clear. We want to take the mystery out of the publishing process by being truthful, transparent, and giving the best customer service possible as we care not only about the client, but also the person.
Our Done For You Book Launch Marketing Service also offers a bestseller guarantee, which means this is not only a service, it is a promise. Through this service, you will become a #1 bestselling author and have instant credibility to help grow your business. We also show you how to increase your book’s exposure by 400 percent by getting your book into an additional eight categories on Amazon. One of the questions I receive the most from my clients is, how does a book become a #1 bestseller?
You will hear many answers on that question and I want to be completely transparent as being truthful is the foundation on which my company is built on. We define a #1 bestselling author as someone whose book reaches #1 in at least one category on Amazon. This is not a gimmick where you are #1 for an hour or two. My service guarantees that you will be #1 in your category for at least one week. This is like when a new movie or music album comes out; they are categorized by ranking #1 for one week to be consider a hit.
Billy Atwell is a client of mine who I helped get published and built him a custom marketing game-plan. He wanted to grow both his coaching service and the audience for his podcast. While working with Billy, we created an amazing book cover, custom book description and implemented a marketing plan where he had great success with his launch. His book, Unshakable Self-Confidence was launched in early January 2018 and is still #1 in at least one category many months later. Our system works.
I bring this up because I do not want to waste your time. This book is all about having a proven system that works. If you are going to write a book, then you will be able to maximize the exposure of becoming a #1 bestselling author while increasing your revenue on both the front-end and back-end with our proven system.
One of the biggest changes for my company is our addition of Done For You Publishing and Marketing Services over the past year. This was done based on the demand to fill the needs of those who want to get published, but do not have the time to learn how to do it themselves. People are busy, especially business owners and time is limited.
I have many people in my Book Publishing Implementation Program who want to learn how to get their book published. However, many business owners do not want to learn about how to publish and market their book due to time constraints. Instead, they give me their draft and we take care of everything from that point on.
The reason I bring up my services is because I feel that getting published is potentially life-changing to both you and your business. Getting published correctly and with a proven system that works is key to the success of your book. I learned from the great Russell Brunson (Founder of Click Funnels) in his Expert Secrets book that we have a moral obligation to share our message because it is life changing and can help others. I have seen how my client’s lives have changed with getting published and I want to help you do the same.
The main thing to know about writing a book is that everyone has a book in them and that you must run your book like a business. That is exactly what I am going to show you in next week’s blog.